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Where Imagination Bubbles and Sparkles

At Magic Potion Play, we believe playtime should be filled with wonder, colour, and a little bit of chaos. Our handmade potions and sensory ingredients inspire creativity, curiosity, and giggles, turning ordinary moments into magical adventures. Each sparkle, swirl, and shimmer is crafted in New Zealand with love and a sprinkle of mischief 💖

🧪 Top Spells & Sensory Fun ✨

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Magic Potion Play’s SPELL BOOK

  • 🌈 What Is Sensory Play

    🌈 What Is Sensory Play

    Sensory play helps children learn through touch, sight, sound, and movement. Here’s why it’s important, how it supports development, and why Magic Potion Play encourages it.

    🌈 What Is Sensory Play

    Sensory play helps children learn through touch, sight, sound, and movement. Here’s why it’s important, how it supports development, and why Magic Potion Play encourages it.

  • ❄️ Frozen Paint Popsicles – Cool Colour Magic!

    ❄️ Frozen Paint Popsicles – Cool Colour Magic!

    Cool off with Frozen Paint Popsicles! A colourful mix of art, science, and sensory play where little potion makers can paint, melt, and create magical masterpieces.

    ❄️ Frozen Paint Popsicles – Cool Colour Magic!

    Cool off with Frozen Paint Popsicles! A colourful mix of art, science, and sensory play where little potion makers can paint, melt, and create magical masterpieces.

  • 🪄 Make Your Own Gloop Magic!

    🪄 Make Your Own Gloop Magic!

    Gloop Magic is the ultimate sensory potion play! Handmade in New Zealand, it’s silky, squishy, non-toxic fun for kids and grown-ups alike.

    🪄 Make Your Own Gloop Magic!

    Gloop Magic is the ultimate sensory potion play! Handmade in New Zealand, it’s silky, squishy, non-toxic fun for kids and grown-ups alike.

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Potion of the Week

This Week's Magical Brew

Specially enchanted for you

Gloop - Lemon Drizzle

Gloop - Lemon Drizzle

✨ Magic Potion Play Gloop is a non Newtonian mixture that behaves like both a solid and a liquid. Squeeze it and it feels firm, let it go and it runs through your fingers.

Perfect for curious minds and messy play

$7.00
Slip this Spell into your Cart

Let Curiosity Lead the Way

Children learn best when they’re free to follow their imagination.
Our sensory kits are designed to spark creativity, confidence, and a gentle sense of wonder, one magical moment at a time.

Created for little hands and big imaginations, each product is crafted with care, tested by tiny makers, and made to bring joy, colour, and a sprinkle of magic to everyday play.